About Us
Who We Are
KPI Insurance is proud to be a trusted leader in Central South Dakota, delivering prompt, accurate, and cost-effective insurance solutions to the individuals, families, and businesses we serve. Professionalism, courtesy, and personalized service are the foundation of every customer interaction.
We believe being part of a community means showing up. You’ll find our team at River City Friday Nights, Fishing For A Cure – Ladies Fishing Tournament, Junior Achievement events, Chamber gatherings, school activities, and many other local events. We are proud of the communities we call home and equally proud to support the people and organizations that make them strong.
Led by Kelli Potter, our team brings more than 40 years of combined insurance experience. Ongoing education, professional development, and industry designations remain a priority so we can continue providing informed guidance and dependable service in an ever-changing insurance landscape.
KPI Insurance is also an active member of the Chamberlain-Oacoma Area Chamber of Commerce. To learn more about the Chamber and local events, visit chamberlainsd.com or connect with them on Facebook.
What We Stand For
Professionalism
Our clients trust us as their insurance partners. We honor that trust by providing extensive knowledge to help each client meet their unique needs with the best insurance and financial products available.
Education
Despite more than 40 years of insurance experience on the KPI team, we regularly pursue further education and professional development to ensure we are delivering the best products to our clients. Our credentials are always evolving.
Community
Accountability
We deliver courteous, prompt and cost-effective service to each client we serve. We strive to make a visit to KPI the best part of your day.
Check out how we are making people happy!
KPI's Professional Designations
AFIS - The Agribusiness and Farm Insurance Specialist (AFIS®)
program is a specialized curriculum focusing on the insurance and risk management needs of agribusinesses and farms. To obtain the AFIS certification, the agent must complete five specialized courses on agribusiness and farm risks and insurance. To maintain the AFIS certification, they obtain six hours of approved agribusiness risk and insurance continuing education credit every 12 months, and every third year, they obtain those six hours by attending an Emmett J Vaughan Agribusiness Conference.
CIC - The Certified Insurance Counselor
program is nationally recognized and highly respected insurance professional designation for agency owners, producers, agents, CSR’s, brokers, and insurance company personnel. An agent must successfully complete five CIC courses and pass five exams within five calendar years. To earn the designation, participants must score 70% or better on the two-hour, essay style exam. After receiving the CIC designation, 16 hours of class updates are required.
LUTCF - The Life Underwriter Training Council FellowSM, or LUTCF®
program, is a three-course designation program for financial professionals. The program focuses on fundamental prospecting, selling, and practice management skills, as well as working knowledge of the four practice specialties.
